Applications for GuideWell’s Scale Up Accelerator Closing Soon!

There are only a few days remaining to apply for GuideWell’s 2020 Accelerator: Aging in Place! The program is seeking innovative, easy-to-use solutions that enable seniors to improve overall physical and emotional wellness, connect seniors to their communities, and increase the affordability and accessibility of health care for seniors that are economically challenged or cared for by a working family member.

10 health technology companies or innovators will have the incredible opportunity to participate in an eight week accelerator program that consists of a two-day kickoff boot camp, followed by weekly mentoring sessions and a series of virtual workshops that focus on challenges in the health care industry (e.g. customer acquisition, regulatory compliance, etc.).The program begins January 23rd, 2020 and will culminate in a curated Investor Matchmaking Showcase at GuideWell’s Innovation Center in Orlando, FL., on March 9th, 2020.

Cohort Company Criteria:

Eligible companies must meet GuideWell’s minimum “Scale Up” requirements. A Scale Up is a growing technology startup that has clear traction in its chosen marketplace. Traction can be demonstrated by one or more of the following:

• A minimum of $500,000 in revenues

• $500,000 in seed capital raised

• Verifiable (reference required) customer pilots

• Accelerating product adoption (especially for consumer-focused solutions)

If you are an innovator with a next-generation solution, apply today! https://guidewellinnovation.com/guidewell-scale-up-accelerator/

Mastercard, Apple Target Health Care Product Offerings & More News

Mastercard Announces Health Cybersecurity Venture

Mastercard is the latest services giant to dive into the health care industry. At the 2019 HLTH Conference in Las Vegas, NV, the firm announced that it will be launching Mastercard Healthcare Solutions, a product suite of data security offerings aimed at payers and providers. In an effort to protect valuable health and financial information from data breaches, an issue that has severely crippled health systems in recent years, this collection of software products aims to integrate AI, machine learning, and predictive analytics to help payers curb fraud and enable providers to use more effective billing strategies to improve revenue cycle management.

Baby Boomers Targeted by Big Tech and Startups

In anticipation of the silver tsunami, Silicon Valley’s key players are offering products and services that fit the needs of the largest consumers of health services: baby boomers. Companies like Apple and Eargo are tackling hearing loss, a condition that research has shown to be a major barrier to the adoption of tech in older populations. This past June, Apple announced a feature that would alert Apple Watch users if environmental noise or smart technology audio is too loud, and Eargo now integrates their hearing aids with a companion app to provide a comprehensive auditory and social network. Efforts such as these are aiming to close the digital divide between generations as well as targeting a sector that is in need of innovation.

Applications for GuideWell’s Caring for Caregivers Challenge Close Nov. 15 - Act Fast!

There is only one month left to apply to GuideWell’s Caring for Caregivers Challenge, a competition that seeks team-based approaches that have the potential to improve the quality of life for both caregivers and care recipients. GuideWell believes it “takes a village” to sustainably support family caregivers and that single point solutions are typically not broad enough to provide necessary relief. The challenge seeks comprehensive approaches that connect caregivers to resources, technologies, corporate benefits, and community networks to help them with their unique health/wellness needs. 

If you are an organization or non-profit with a novel approach that promotes healthy and happy lifestyles for caregivers and their families, apply today for the chance to win up to $100,000! https://guidewellinnovation.com/health-innovation-challenge/